4月4日消息,据外媒报道,分析师周二称,LG电子智能手机第二季度销量很可能空前高涨,将达到1500万台,这主要得益于低端产品销量提高。
如果实现了,就意味着LG智能手机月销量将首次突破500万台。分析公司Strategy Analytics统计2013年第四季度LG手机月销量达到440万台。
韩国本地分析师称强劲的销量趋势很可能继续,今年LG智能手机年销量达到6000万台。
分析师称LG今年的利润增长将转向移动业务,该领域一直是停滞不前。2013年第四季度其移动部门运营亏损434亿韩元。
(元器件交易网董蕾 译)
外媒原文如下:
LG Electronics’ quarterly smartphone sales are likely to reach an all-time high in the April-June period, analysts said Thursday, due mainly to improved sales of its low-end lineup.
South Korea’s No. 2 smartphone maker is expected to sell 15 million units in the second quarter, the data released by Mirae Asset Securities Co. showed.
If reached, it will mark the first time for LG’s monthly smartphone sales to reach 5 million units. Separate data compiled by Strategy Analytics said the firm had sold 4.4 million units every month over the fourth quarter of 2013.
The tech player has been targeting a niche market by honing in on lower-end models such as the G2 mini and the L and F series.
China, a latecomer to the global Long Term Evolution network, will also emerge as a lucrative opportunity for foreign firms like the LG, which holds a technological edge over Chinese players.
Local analysts said the robust sales trend was likely to continue, with LG’s annual smartphone sales reaching 60 million units this year.
Analysts added LG will turn to profit this year in its mobile business, which has been stagnant as marketing costs increased amid intensified rivalry in the industry. Its mobile division posted an operating loss of 43.4 billion won in the fourth quarter of 2013.